Something I want you to consider this Thursday:
In your industry, are you a sheep or a disruptor? ⠀⠀⠀⠀⠀⠀⠀
Do you go along with everything everyone else in your industry says (even if you don’t agree)…
…or are you unafraid to shake things up + go against the grain?
I hope it’s the latter. But if you’re not quite there yet, stick with me.
If you want to stand out in your industry, if you want to be a thought leader who is carving out your own space, then your messaging needs to be standing you out.
And a huge part of this comes down to being polarizing.
You need to be unapologetic about what you believe in. And you need to share this in your messaging.
In this week’s re-release episode of the Building Your Million Dollar Brand™ podcast, I’m talking about how polarizing messaging allows you to create a shared set of beliefs with your ideal client – and how this plays a massive role in fostering deep connections, building community, and standing you out.
Listen in now to learn what it means to be polarizing with your messaging and brand identity, how to identify your own polarizing beliefs, and why it’s ALWAYS better to be a disruptor shaking up your industry than a sheep following the crowd.
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