This time of the year is always a great time to reflect. I decided to take a 2-day CEO retreat and took the opportunity to not only plan for the upcoming year in The Copy Atelier (all our quarterly plans + goals) but to also look back on what’s worked, what hasn’t, what I’ve enjoyed […]

When it comes to your marketing (and, I would say, your business as a whole), I always advocate for looking at things from a holistic perspective. This is they way we do our own marketing at The Copy Atelier, and it’s the way we do our clients’ marketing, too. The simple idea is that you […]

Something a lot of people tend to forget is that EVERYONE (yes, even you) is selling the same thing: ​We’re all selling our ideal clients the best version of themselves. Whether it’s through selling a high-ticket coaching program, a pot of face cream or the latest must-have sneakers, this same basic premise underlies all of […]

Tell me something: Do you have “write a New York Times bestseller” on your life goals list?  So many of our clients have this big goal. And I’ll let you in on a secret: I do too! And while, at The Copy Atelier, we’re able to help our clients strategize out their marketing and get […]