Ciara Gigleux | Showit Blog

The 3 Kinds of Content You Need to Be Sharing on Social Media

Let’s talk about your social media marketing strategy. Having a strategy behind any aspect of your marketing is vital.  And when it comes to your social media marketing? The first question you need to be asking yourself is: “what am I here to do?” To me, the answer is simple: You’re leveraging social media so […]

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How to Make Sure Your Copy Is Saying What It Needs to Say

When it comes to their copy, a lot of people seem to have an issue with the concept of leading with the problem. They think it comes off as “negative” or that you’re intentionally putting people down. But the truth is we need to lead with the problem because that’s what motivates people to find […]

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Determining Who Your First Hire Should Be

What better way to kick off the new year than by talking all things team building?! Maybe pausing over the holidays gave you time to reflect on what you need to do this year to grow your business and hit your goals and you realised that hiring a team member is a big part of […]

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Doing More with Your Marketing

This time of the year is always a great time to reflect. I decided to take a 2-day CEO retreat and took the opportunity to not only plan for the upcoming year in The Copy Atelier (all our quarterly plans + goals) but to also look back on what’s worked, what hasn’t, what I’ve enjoyed […]

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