Ciara Gigleux | Page 2 | Showit Blog

How to Add Flavour to Your Copy

Here’s a BIG problem that you want to try to avoid at all costs: boring, beige and generic copy that doesn’t make an impact.  Whether it’s on your website pages, your social media, your emails, or in your sales funnel for your next big launch – if your copy is forgettable, you can kiss conversions […]

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How to Use Your Copy to Achieve Your Business Goals

Whatever the current situation in our world, our businesses have to keep running. And as part of that? We need to keep setting goals for ourselves – even if we are only able to take small steps towards achieving them. Small steps add up. Now, when it comes to your business goals they might fall […]

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How to Refine and Optimise Your Own Website Copy

When it comes to your website copy, my best piece of advice is this: make sure it is actually working for you. What does that mean? Make sure it is doing the job it’s supposed to be doing: drawing in your ideal clients, warming them up into hot leads, and then converting them into actual […]

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How to Show the Transformation in Your Copy

When it comes to getting your words to sell, an important thing to remember is this: Your ideal client/customer isn’t all that interested in the features of your offering.⁠⁠They don’t really care if your package includes x,y,z.⁠⁠What they care about is what those ‘x,y,z’ features translate into for them.⁠ What they mean for their LIFE. […]

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