In this episode, you’ll hear why building a list and email marketing is crucial to having a successful business and tweaks you can make today to get better click through rates and conversions from your sales emails. 

• How email provides a more effective environment to communicate with your audience when social media becomes too noisy. (3:47)
• A reminder that the ultimate goal of what we do on social media, running ads, and creating content is to bring people onto our email list to build a deeper connection. (5:18)
• The difference contexts in our businesses that we should use sales email sequences. (9:50)
• If you are experiencing a lack of conversions or click throughs in your sales emails then this might be the problem. (13:50)
• How to set up a segmented email list with multiple opt-ins and when to strategically sell to your audience. (19:07)
• Why it’s important to show up consistently with the same overarching message and what it means to provide value without giving everything away in your content and emails (24:47)
• The people who will open sales emails are the ones who are primed and ready to solve the problem they know needs solved. (26:45)

Tune in and listen to Episode 81 of The Copy Coach Podcast: